Case study · SEO, GEO & digital growth · AAIB / AAIM
Every digital journey begins with a question.
Will your brand be found?
Many ways to be discovered
Different discovery paths.
One opportunity to connect them.
Phase 01 · Situation analysis
Before improving visibility, understand the starting point.
Current visibility, website foundations, content, and audience channels.
Phase 02 · Marketing technology
Connect the infrastructure.
Create a foundation for growth.
Phase 03 · Search
13.2K
Organic search clicks.
5.8
Average search position.
Phase 04 · GEO
1.7K
Reported AI citations.
Above 40%
Average reported share.
The combined effect
2×
WEBSITE TRAFFIC
Website traffic doubled over three months.
Phase 05 · Social media
Organic discovery. AI visibility. Social engagement.
Connected by one digital strategy.
Significant growth in social followers and engagement.
Visibility is no longer a single destination.
Not isolated channels.
ONE CONNECTED DISCOVERY STRATEGY.
Your next question
Your audience is already searching.
Make sure your brand is part of the journey.
The detail behind the story
From search visibility to digital market presence.
An integrated SEO, GEO & digital growth engagement for AAIB / AAIM, delivered over three months in the fintech and financial investment sector.
Be found where decisions begin.
The challenge
Audiences no longer discover brands in one place. They search, compare, ask AI assistants, browse social platforms, and visit websites, often within the same decision journey. For a brand in financial investment, being easy to find and easy to understand at each of those moments matters.
The challenge was to move beyond search visibility alone and build a stronger digital presence across the places where decisions begin.
The strategy
- 01 Understand the starting point
The engagement began with a situation analysis of the brand’s digital presence: current search visibility, website foundations, content, and the audience channels the brand already used. Before improving visibility, the first step was to understand where it started.
- 02 Connect the marketing technology
Integrated website marketing technology was connected to the website to create a stronger measurement and optimization foundation for the work that followed.
- 03 Optimize for search
Search engine optimization work aimed to improve how the website appears, is understood, and is found in organic search, increasing visibility for the topics and questions the audience is searching for.
- 04 Extend discoverability into AI search
Generative Engine Optimization (GEO) extended the work into AI-powered discovery, helping the brand become easier for AI search experiences to understand, reference, and cite.
- 05 Support the system with social media
Social media campaigns, mild in intensity, supported the wider system, reinforcing awareness and giving audiences another place to meet the brand.
The results
- 2×
- Website traffic doubled over three months.
- 13.2K
- 13,200 clicks from organic search.
- 5.8
- Average search position.
- 1.7K
- Reported AI citations.
- Above 40%
- Average reported share: above 40%.
- Social
- Significant growth in social followers and engagement.
The business story
Search, AI discovery, the website, and social media were treated as parts of one discovery system rather than isolated channels. Understanding the starting point shaped the technology foundation; the foundation supported search and GEO work; and social media reinforced the whole. Over three months, website traffic doubled.
Visibility is no longer a single destination.
Make your brand easier to discover.
Your audience is already searching, exploring, and asking questions. Snaptiks connects SEO, GEO, website technology, and social media into one digital growth system.
Build your digital growth system